Distributor performance, measured on the leads you send
Kumulator measures each distributor on the leads you give them: how many they won, how fast they responded and where deals get stuck. Ready-made reports show dealer performance, response time and stalled deals, filtered by period, region, pipeline and source.
How do you know which distributors deserve more leads?
Gut feeling
Without data, leads go to the distributor who complains the loudest, not to the one who closes.
Slow responses are invisible
A dealer who calls back after a week loses the customer, and nobody sees it.
Every region looks different
Managers compare regions with different data, collected in different ways.
Which distributor KPIs does Kumulator track?
- 01
Win rate
Dealer performance ranks your top 10 distributors by win rate, with a detail view for each.
- 02
Response time
Time from Assigned to Contacted, per distributor.
- 03
Stalled deals and bottlenecks
Deals without movement past a threshold you set, and the stages where deals wait the longest.
- 04
Scheduled to management
Send any report or dashboard by email daily, weekly or monthly, as Excel, CSV, PDF or a link.
Distributor performance
Win rate, response time and stalled deals for each distributor, over 30 or 90 days.
Frequently asked questions
What are the most important distributor KPIs?
For lead-based sales: win rate on assigned leads, time to first contact, and how long deals stay in each stage. Kumulator has a ready-made report for each of them.
Can regional managers see only their region?
Yes. Zonal directors see reports with exactly the deals they see in the CRM: their regions and their own deals.
Can distributors see their own performance?
Distributors can have report access limited to their own deals, so they see their numbers and nothing else.